This free SEO tool is a Schema.org structured data generator which supports creating JSON-LD markups in a simple process, including all of the required item properties and more. Schema.org is a semantic vocabulary of tags that improve the way search engines crawl and represent your page in SERPs. Structured data stands for the code that you can add to your website’s pages to explain its content to search engine crawlers. Think of it as a standardized format for classifying web pages in a way that helps search engines understand it and gather information about it. Through using structured data, search engines can display your content in useful and relevant ways in SERPs, known as rich results or rich snippets.
Structured data markup can also affect the format in which your site page appears in a result page. If you have an actual store, for instance, marking up your store’s opening hours will allow your customers to find what they’re looking for conveniently. You can markup your products, location, opening hours, events, customer reviews, and many more. To implement the markup that this tool will help you generate, you can use Google’s webmaster tool; Structured Data Markup Helper and Google Search Console’s Data Highlighter, or you can add the markup directly to the HTML code to your pages.
Schema is recognized by all renowned search engines like Google, Bing and Yahoo. While search engine crawlers do not easily understand some elements like reviews or videos n your websites, schema markup can help search engines understand what the web page contains. There are three types of schema markup formats: JSON-LD, Microdata and RDFa. In fact, JSON-LD was announced as the preferred format by Google in 2015. JSON-LD, short for JavaScript Objective Notation for Linked Data, is a format of structured data for marking up your site. What makes this format recommended over the other ones is that it does not have to be in the <body> of the page and doesn’t require changes to HTML elements.
Schema markup can be implemented for various properties that help describe items correctly and in detail. A recipe, for example, is a category that has these different properties: cuisine, prep time, cooking time, servings, nutritional facts and recipe’s description. A rich snippet will have all this information highlighted in an easy to skim through and appealing way.
This Schema generating tool allows you to create JSON-LD markups for 13 different markup categories. The categories include article, breadcrumb, event, how-to, job posting, product, recipe, medical publications and local businesses. A broad spectrum of topics have preexisting well-designed vocabularies by Schema.org and can be successfully used to enhance how your pages appear on SERPs and help increase your site’s visibility. Through using this Schema generating tool, you will be able to add customized and well-designed structured data markup to your site’s pages in a straightforward and user-friendly process.
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